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P&G to Share “Thank You, Mom” Campaign at M2Moms
We are so excited that Thank you, Mom by P&G will be sharing the story of their Olympics-themed campaign onstage at M2Moms 2012! You won’t want to miss this — register now at m2moms.com with code...
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March of Dimes to Discuss Impact of Its Inaugural imbornto Campaign at M2Moms
The March of Dimes, the leading nonprofit organization for pregnancy and baby health, will host a panel discussion to share its new cause marketing campaign, imborntoSM at the 8th Annual M2Moms® – The...
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New survey indicates moms spending more for back-to-school shopping this year
Moms plan to increase their spending for the first time in two years. School Family Media, Inc., a marketing and media services company focused exclusively on promoting and enabling meaningful parent...
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Mary Lou Quinlan To Present “The God Box” At M2Moms
Women’s marketing expert Mary Lou Quinlan, Founder of Just Ask a Woman, will perform her new one-woman show based on her New York Times bestselling book, The God Box at the 8th Annual M2Moms® – The...
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Twelve Nation Global Kids Research Examined At M2Moms
Findings from The New Definition of Childhood: A Global Kids Study first-of-its-kind online global children’s’ lifestyles study conducted by The Marketing Store Worldwide will be explored at the 8th...
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Get to Know ‘The Mom Next Door’– and Why and How She Makes Recommendations –...
A new study, set to be released at the 8th Annual M2Moms® – The Marketing to Moms Conference October 22-24 at the Chicago Cultural Center, reveals why and how moms make recommendations, and compares...
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Marketing to New Moms Explained at M2Moms
First Time Moms Change Shopping Habits “A woman becomes a new mom just once in her lifetime. From the moment she finds out she is pregnant to the joy of her new arrival, her feelings and thoughts about...
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Lifetime Presents 8th Annual M2Moms®—The Marketing to Moms Conference
Teaching Brand Marketers How To Improve Their Marketing To Today’s Moms Led by Deborah Tillman, America’s Supernanny from Lifetime, and Amy Baker, Senior Vice President, Advertising Sales, Lifetime...
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HABA USA President Lea Culliton Wins Full Circle Award At M2Moms
Lea Culliton, President of HABA USA, the US division of the German-based toy company specializing in European-crafted children’s products, was presented the “Full Circle Award” at the 8th Annual...
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Destination Maternity’s Oltman and PKT’s DaVanzo Tie For Best Speaker Award...
Zanny Oltman, Vice President of Marketing and Marketing Partnerships, Destination Maternity Corporation, and Sarah DaVanzo, Strategic Planning Director, Trends + Culture, Publicis Kaplan Thaler, were...
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Moms Buy Everywhere For Everyone: Moms Purchasing Is Top Priority at 9th...
“Moms buy everywhere for everyone”, according to Liz Fongemie, producer of the 9th Annual M2Moms® – the Marketing to Moms Conference, October 23 & 24, 2013, Chicago Cultural Center. “That’s why so...
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M2Moms Conference Keeps Marketers Up To Date with Today’s Moms
“New research, case studies, workshops, peer-to-peer learning and networking, M2Moms® really delivers everything every brand marketer needs to keep up to date with today’s ever evolving,...
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Eric Mower + Associates Shows Brand Marketers How To Connect With New Moms at...
“Our new research shows how and why moms connect with specific brands,” according to Sandy Gingerich, Senior Partner, Eric Mower + Associates. Eric Mower + Associates “We’ll use those findings in our...
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Ketchum’s Skoloda Shows Brand Marketers How to Stretch Budgets and ‘Speak...
“Today lots of brands are faced with bigger ambitions than budgets. Most brands want more impactful, efficient ways to connect than traditional marketing allows. Our session on ‘Speak Challenger’...
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Brand Marketers Learn How to Leverage Social Media to Connect with Today’s...
“Moms are 82% more likely to buy from a brand that they have connected with on social media,” according to Sharon Vinderine, Founder and CEO of Parent Tested Parent Approved – Media Seal of Approval....
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Marketing to Moms Leader and Marketing to Women Expert Bonnie Ulman to Guest...
Bonnie Ulman, President of The Haystack Group and co-author of Hustle: Marketing to Women in the Post-Recession World will be the guest Master of Ceremonies at the 9th annual M2Moms® – Marketing to...
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Mom of 7 Endorses M2Moms
This entrepreneur and mother of seven heartily encourages brands to attend M2Moms®. Thanks Iayon! To register for the conference, go to M2Moms.com.
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Marketing to Moms with Special Needs Children Featured at M2Moms
Julie Cole, Co-Founder & Vice President of the popular Mabel’s Labels and herself the mom of a special needs child will moderate a discussion of experts from brands who have succeeded in their...
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Infographic: Moms and Social Media
MtoM Consulting, one of the Showcase Sponsors of M2Moms® 2013, has shared this cool infographic on Moms and how they use social media. Christine Wilson of MtoM Consulting and Holly Hamann of...
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GfK’s Sheehan to Teach Brand Marketers About “Full Spectrum” Moms at M2Moms
Drawing on the latest research from GfK Roper Reports®, and in order to help brand marketing executives better communicate with today’s moms, Kathy Sheehan, Executive Vice President & General...
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